Our Story
Our journey began in Alexandria on May 22, 2021, with the vision of creating timeless, stylish pieces for women who value both sophistication and comfort.
Dress Up Beginning
Founded by Asmaa Ibrahim Ghamry, Dress Up is a contemporary womenswear brand that blends elegance with everyday wearability.
New Branch
With growing demand and love from our customers, Dress Up proudly expanded to Cairo on December 28, 2024, bringing our curated collections to more fashion-forward women.
At Dress Up, we believe fashion is more than clothing—it’s a lifestyle of confidence, individuality, and modern femininity.
